EVENT CALENDAR
Stay up to date with the latest events and key dates relevant to your trade business. Our event calendar includes a mix of UK holidays, trade-specific observances, seasonal milestones, and local celebrations.
Whether you’re promoting special offers, celebrating industry achievements, or engaging with your local community, this calendar provides the perfect opportunity to create timely content and connect with your audience. Use these events to highlight your expertise, share promotions, or simply engage with your customers in a fun and meaningful way.
UP NEXT
NATIONAL DIY DAY - 4TH APRIL
January
New Year's Day – 1st January
A fresh start for customers to plan home improvement projects or renovations. Promote your services for new beginnings or post a "New Year, New Home" offer.
February
National Apprenticeships Week
Showcase any apprentices in your business, offer apprenticeship opportunities, or highlight the importance of training in the trade industry.
Six Nations Rugby – Starts 1st Weekend of February
Celebrate the Six Nations Rugby Championship! This is a great time to promote services like home entertainment setups for watching games, offering TV and audio system installations, or hosting viewing parties.
Groundhog Day – 2nd February
While it's a quirky tradition, Groundhog Day can be used to highlight routine maintenance tasks. Offer services like checking home heating systems as winter continues, or outdoor lighting installations as we await spring’s arrival.
Electrical Safety Week - 3rd to 9th February
Share important tips on electrical safety, showcasing your expertise and reinforcing the importance of regular electrical checks.
Chinese New Year – Varies (Between Late January & Mid-February)
A time for new beginnings and celebrations. This is a good opportunity for tradespeople to offer home renovations or decoration services, particularly with a focus on creating fresh, welcoming spaces for family gatherings.
Valentine's Day – 14th February
Great for promoting “lovely home improvement” projects, from kitchen refurbishments to fixing up a bedroom for a romantic touch.
Random Acts of Kindness Day – 17th February
A perfect occasion to promote community-focused efforts. Share how your services help make a difference, whether it's donating time or offering discounts for charitable causes. It’s also a great time to show appreciation to loyal customers.
Pancake Day (Shrove Tuesday) – Date Varies
Pancake Day, or Shrove Tuesday, is a fun event that can tie into kitchen and home improvements. Highlight services like kitchen renovations, appliance installations, or quick fixes like leaky taps in time for a celebratory feast.
March
St David’s Day – 1st March
Showcase your services in Wales, offering special promotions or engaging local customers with a focus on community.
World Book Day – First Thursday in March
World Book Day can be used to promote home library setups, custom shelving installations, or even soundproofing rooms for peaceful reading. It's also a chance to highlight craftsmanship, such as bespoke cabinetry.
International Women's Day – 8th March
Celebrate the achievements of women while showcasing how your business supports diversity in the trade. Promote services that empower female clients, or share how women are making an impact in traditionally male-dominated trades.
World Plumbing Day - 11th March
Focus on promoting your plumbing services. Share helpful plumbing tips or showcase completed projects to demonstrate your expertise.
Mother’s Day – Fourth Sunday of Lent
Focus on home improvements that can enhance comfort and luxury. Offer discounts or special deals on services like bathroom renovations, garden landscaping, or any upgrades that will create a relaxing space for mums.
St Patrick’s Day – 17th March
Highlight your skills in fixing up homes, with a "get your home in luck" theme or offer a promotion on quick renovations.
First Day of Spring – 20th March
Promote spring-cleaning services, garden makeovers, and home improvements to welcome the new season.
Earth Hour – Last Saturday of March
Earth Hour encourages sustainability and energy conservation. Promote energy-efficient services like LED lighting, smart home installations, or eco-friendly home improvements that help customers reduce their carbon footprint.
April
April Fool’s Day – 1st April
A day for fun and humor. Share light-hearted content, jokes, or pranks, but also suggest useful services like appliance checks or home improvements to ensure no surprises when things go wrong.
National DIY Day - 4th April
Engage your customers by offering DIY tips, demonstrating your expertise, or providing resources for small home projects.
Easter Sunday – Date Varies
Ideal for offering spring cleaning services or garden makeovers. Encourage customers to tackle DIY projects over the long weekend.
Easter Monday – Date Varies
Use this as an opportunity to offer discounts for quick home repairs or offer "get ready for summer" services.
Grand National – First or Second Saturday of April
The Grand National is a major UK sporting event. Promote outdoor services like garden landscaping, fence installations, or smart outdoor lighting systems for garden parties during the race.
Good Friday - Date Varies
Use this as an opportunity for "Good Friday deals" on home improvements or promotional offers for jobs customers can do themselves.
National Tea Day - 21st April
Celebrate National Tea Day by offering services like kitchen upgrades or creating cozy spaces for tea breaks. It's a great time to promote small home improvements that enhance relaxation and comfort.
St George’s Day – 23rd April
Celebrate England’s patron saint with themed content, such as sharing your local pride or promoting services for English homes.
World Occupational Safety & Health Day - 28th April
Show your commitment to safety by sharing how you ensure a safe working environment for both your team and customers.
London Marathon – Last Sunday of April
A time to promote fitness and wellness. If you offer services related to fitness rooms, home gyms, or home improvement, use the marathon to highlight services like basements conversions or storage solutions for fitness gear.
May
May Day (Early May Bank Holiday) – First Monday of May
Encourage last-minute home fixes, promote DIY tips, or offer deals on specific services like plumbing or electrical work.
International Workers Day - 1st May
Celebrate the hard work of all tradespeople and the importance of the trades industry. Highlight your work ethic and commitment to quality.
Building Safety Month
Educate customers on building safety, and share how your services help improve the safety and compliance of their homes.
VE Day (Victory in Europe Day) – 8th May
VE Day marks the end of WWII in Europe, a time for reflection and national pride. Promote historical renovations, preservation work on older properties, or general home repairs and upkeep.
FA Cup Final – Mid to Late May
Celebrate football's biggest domestic cup competition with promotions for sports-related home entertainment, TV installations, and garden or home upgrades to enjoy the final in style.
Spring Bank Holiday – Last Monday of May
A time for outdoor work, whether it’s gardening, fencing, or home improvements. Offer promotions for outdoor services or spring refreshes.
June
UEFA Champions League Final – Early June
Promote home entertainment services in time for one of football’s biggest events. Highlight home theatre or audio/video systems for an immersive viewing experience.
World Environment day - 5th June
Promote eco-friendly practices and products you use in your services, or showcase green building techniques that align with the day’s theme.
Father’s Day – Third Sunday of June
Father's Day is a great time to promote home improvement gifts for dads, such as garden upgrades, DIY tools, or outdoor furniture installations. You can also offer special deals on man caves or home bar installations.
Summer Solstice – 21st June
Emphasize outdoor services such as garden projects or exterior home improvements, and promote long daylight hours for bigger jobs.
Midsummer's Day - 24th June
Celebrate the longest day of the year with a special offer for outdoor services or share tips on making the most of daylight hours.
July
British Grand Prix – Mid-July
The British Grand Prix is a perfect event for promoting home upgrades for watching sports, such as TV installations, surround sound systems, and garden makeovers for race day parties.
Summer Holidays Begin (School Break)
As summer begins, promote services related to outdoor living, like garden landscaping, decking, outdoor kitchens, or summer lighting to prepare homes for barbecues and gatherings.
August
Edinburgh Festival
If you’re based in Scotland, promote your services during this event, offering discounts or promoting local services.
Start of Premier League Season – Mid-August
With the Premier League season beginning, suggest home entertainment installations such as smart TVs, projectors, and surround sound systems. Promote garden and patio setups for outdoor match viewings.
Farmers Market Week
Show your support for local produce and farmers by tying your services to supporting local businesses in the community.
August Bank Holiday Weekend – Last Monday of August
Encourage customers to finish those home projects they’ve put off with a "bank holiday special" on service rates.
September
World Green Building Week
Promote eco-friendly building techniques or sustainable materials. Highlight how your services help reduce carbon footprints.
Back to School
Back to School is a perfect time for promoting services related to organizing or upgrading study spaces, such as installing home office solutions, study desks, and shelving for kids' rooms.
Summer Solstice - 21st June
Emphasize outdoor services such as garden projects or exterior home improvements, and promote long daylight hours for bigger jobs.
Autumn Equinox – Around 22nd September
Offer advice on preparing homes for colder weather, from winter-proofing to heating system check-ups.
Rugby World Cup/International Rugby Matches
Use these events to promote home entertainment setups and garden upgrades, ideal for hosting parties or gatherings to watch international rugby.
National Tradesperson Day - Third Friday in September
Celebrate the work of tradespeople by sharing customer testimonials or showcasing your skillset. Offer discounts to celebrate the day.
October
National Plumbing Week
Share behind-the-scenes footage of your construction projects or offer insight into new techniques, tools, or trends in the industry.
International Coffee Day – 1st October
Promote kitchen upgrades, such as coffee machine installations or bespoke coffee bar designs, to make home coffee moments more enjoyable.
Rugby World Cup/Autumn Internationals
These events are great for promoting home entertainment, offering audio and visual equipment installations for the ultimate match-day experience.
World Mental Health Day – 10th October
Promote services that focus on well-being, such as quiet room design, soundproofing, or creating peaceful spaces at home. Highlight how these small changes can contribute to mental health.
Halloween – 31st October
Create fun, themed content, or offer “spooky good deals” on home repairs. Share “horror stories” of past home repairs or customer testimonials.
November
National Trades Week
Celebrate the contribution of tradespeople to the community. Share how your business contributes to your local area and industry.
Bonfire Night (Guy Fawkes Night) – 5th November
Offer advice on fire safety, especially for chimneys, electrical systems, and heating systems in preparation for the colder months.
Remembrance Sunday – Second Sunday of November
Share content reflecting on the importance of community and hard work, or promote local charitable initiatives.
Armistice Day – 11th November
Armistice Day is a time to reflect. Suggest home improvement services that help preserve history, such as restoration projects or memorial garden designs.
International Men’s Day – 19th November
Promote services tailored for men’s needs, such as man caves, home bar setups, and DIY projects, encouraging customers to create personal spaces at home.
Black Friday – Last Friday of November
Use Black Friday to offer special promotions on services like electrical work, home renovations, or garden makeovers. This is a great time for limited-time discounts and deals.
December
Start of Festive Season – All Month
As the festive season begins, promote services related to holiday home decorations, lighting installations, or Christmas tree setups. Encourage customers to get their homes ready for the celebrations.
Small Business Saturday - First Saturday in December
Promote your small business and any special offers for the day. Engage with your local community and highlight your local services.
Christmas Jumper Day – Second or Third Friday of December
Celebrate with a bit of fun by offering seasonal deals or promoting services that will make customers' homes festive-ready, such as outdoor lighting or seasonal decoration installations.
Winter Solstice – 21st December
Highlight services that help customers prepare for winter, such as boiler checks, insulation, or other home winterization tasks.
Christmas Eve – 24th December
On Christmas Eve, promote last-minute home repairs or last-minute gift ideas like home improvement services for the new year.
Christmas Day – 25th December
Promote gift-worthy home improvements, or remind customers about preparing their homes for winter. Offer discounts on emergency repairs.
Boxing Day – 26th December
Post “after Christmas” offers for any urgent post-holiday repairs. Highlight quick fixes that can be completed before the new year.
New Year's Eve – 31st December
Ring in the New Year with a promotion for home upgrades or repairs, or encourage customers to plan for their next big project in the coming year.